3-Step Formula To Grow Your Retail Sore

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Generating a retail growth strategy will never be based on a single king hit. It requires a systematic approach to understanding what advantages bricks and mortar stores have over online shopping, how to improve customer spend, the most effective options for growing customer count and how to maintain or grow margins on items sold. It’s all based on a well proven 3-part formula.

I want to help you grow, through online courses, presentations, staff training workshops and store audits, among that many ways I can be of value to you.

Hello, I'm Paul Watkins

Speaker, Writer, Marketer

I have worked in and with retail for well over 30 years, owning and franchising a chain of store, co-founding a pharmacy marketing growth group, and speaking and consulting to a myriad of retail groups and individual stores in multiple countries. I am qualified to do so, not only in practice, but hold degrees in psychology, military strategy and a more recently acquired Master’s degree in marketing, which focused on the ‘new’ ways to grow businesses. These give me a good understanding of shopper’s motivations, the impact of the digital age on retail, and how to ‘out-flank’ competitors. I am passionate about retailing as a business model. Shopping is fun! It’s a wonderful recreational pursuit and when you buy something, you get a dopamine hit – so the ‘trick’ is to give your customers this level of excitement to come and shop with you.
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Here are the ways that I can help you grow your retail business:

“FREE and paid online self-paced courses that take you through retail mistakes, the 3-step retail growth process and other ways to grow. Each course is divided into short video segments so can be used as staff training aids. ”

“Paul is available and very experienced at keynote addresses, interactive workshops and staff training sessions. These are designed to offer practical, low-cost, easy to implement ways to grow your retail business. ”

“Paul can come and see your store or group and develop a customized growth plan, covering such elements as increasing customer count, growing the customer spend and maintain or growing margins. Call to discuss. ”

  • FREE Retail course - 4 mistakes and 4 solutions

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    This is a FREE short course on some key reasons retailing fails - but also offers solutions to grow your retail business. The thoughts are based on my many years experience working with retailers. I hope you enjoy it. - Paul Watkins

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What others say:

“Paul offered practical tips that they went back to their businesses with and implemented the very next day!”

Retail Merchants Assn

“Almost without exception, your presentation was rated excellent with all our delegates. ”

Agfa/Bayer

“Simple ideas, well received, learned a lot, able to take the ideas and apply them to their businesses. ”

Best Western

Paul has given keynote addresses, run workshops and consulted to companies that include:

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